top of page

Chief Marketing Officer
Cost Savings Wizard

Is a Fractional CMO right for you?

How Much Will You Save? 

To better understand how a Fractional CMO can benefit your business and align with your budget, try our simple 'CMO Cost Savings Wizard'.

Understanding the Cost Difference

If you're considering hiring a Chief Marketing Officer (CMO) for your business, it's crucial to grasp the significant cost disparity between a full-time employed CMO and a Fractional (part-time) CMO.

The Value of a Traditional CMO

Using Sacramento, California, as an example,'s 2024 data indicates that the total annual cost for a full-time CMO is approximately:

  • Annual salary: $356,786

  • Bonus: $183,676

  • Benefits: $123,521,

Total: $663,983


The Value of a Fractional CMO

In contrast, a Fractional CMO typically works around 10 hours per week after the initial audit.

  • Hourly rate: $200-$300.

  • No benefits or bonuses associated with hiring a Fractional CMO, unless you negotiate a percentage of revenue.

  • Annual cost: $95,260 (approximately) over 11 months, factoring in vacation and sick time.

Significant Cost Savings

The total savings between hiring a full-time Chief Marketing Officer and opting for a Fractional CMO amount to $568,723.

Book an Appointment

Let's kickstart your journey in our discovery call, where we'll pinpoint your current business stage and set you on the path to immediate progress.

Michelle Obama

"Success isn't about how much money you make; it's about the difference you make in people's lives."

bottom of page